July 4th: Your Essential Guide to Independents Day in Swansea

Did you know that this Friday (4th July) is Independents Day?


Across the UK, thousands of independent shops, cafes, restaurants and small businesses will be enjoying their spot in the limelight.

Now in its 4th year, Independents Day aims to celebrate the wide variety of personal products and services found in independent businesses and encourage shoppers to invade town centres and spend their money away from national brands.

And there’s plenty to be found during Independents Day in Swansea.


This Independents Day will see over 250 independent traders in the city joining in the initiative.

Pubs, restaurants, shops, hairdressers and beauty salons will be providing a range of competitions, special products, discounts and initiatives throughout the day.

And, in combination with the Big Heart of Swansea campaign, which aims to bring more shoppers into Swansea City Centre, Independents Day will promote the Swansea City Centre Loyalty Card.

The exclusive card offers a range of discounts and incentives for over 100 businesses in the city centre.

What’s more, to celebrate this event, free parking will be available in Swansea’s NCP parks in The Kingsway, Orchard Street and Salubrious Place between 10AM and 4PM.

Join us this Independents Day

If you’re heading down to Swansea City Centre to celebrate independents Day, why not pop in and say hello?

Our lunchtime d’hôte menu is the perfect upmarket lunchtime dining option, or you could pop to The Lounge to enjoy speciality coffees and afternoon tea.